Creating Shared Value is a very different approach to corporate social responsibility (CSR), because it is not focused on meeting a set of standard external criteria, or on philanthropy. The idea of winners and losers doesn’t fit this model of CSR.

Sign-up to child sponsorship with through via donate4charity.org; benefit birds and wildlife with RSPB UK; support the search for solutions to environmental problems with Greenpeace and sponsor a child with Action Aid.

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